Changan announces Project Shangri-La and launches three new energy models

Changan Automobile announced its Project Shangri-La new energy strategy while launching three new electric models at the China National Convention Center in Beijing City on October 19, 2017. 

Project implementation includes the following four strategic actions:

One Hundred Billion Action:  By 2025, Changan will invest more than 100 billion yuan in the automotive industry and associated supply chain to advance the implementation of new energy.

R&D by Ten Thousand People:  The company will construct public institutions of new energy and mobilize 11,000 research and development personnel - including more than 10 experts from the "Thousand Talents Plan" - to accelerate new energy R&D.

Partner Program:  In this era of the sharing economy, Changan will integrate internal and external resources to successfully execute Project Shangri-La.

Absolute Comfortable Experience:  Project Shangri-La aims to build a special platform for three new energy cars before 2020.  It plans to launch more than 30 types of new energy products including sedans, SUVs, and MPVs before 2025.  Changan endeavors to achieve a 100 km range with just five minutes of charging, as well as endurance mileage of 1000 km.

In addition, the company introduced three fresh new energy vehicles - CS15 EV, Eado, and New Eado EV300 - at the event.  The updated New Benni EV was also exhibited at the conference.  The simultaneous release of several models not only injects new energy into Changan's portfolio, but also illustrates the company's progress in vehicle electrification.

With the launch of these three new models, the company now has an impressive lineup of all-electric and plug-in hybrid sedans and SUVs.  Changan is just getting started on its journey toward a very bright future.

25 October 2017